Aditya Birla Retail Limited is the retail arm of Aditya Birla Group, $40 billion corporation. The Company ventured into food and grocery retail sector in 2007 with the acquisition of a south based supermarket chain. Subsequently, Aditya Birla Retail Ltd. expanded its presence across the country under the brand "more." with 2 formats Supermarket & Hypermarket.
more. - Conveniently located in neighbourhoods, more. supermarkets cater to the daily, weekly and monthly shopping needs of consumers. The product offerings include a wide range of fresh fruits & vegetables, groceries, personal care, home care, general merchandise and a basic range of apparels. Currently, there are over 509 more. supermarkets across the country.
more.MEGASTORE - is a one-stop shopping destination for the entire family. Besides a large range of products across fruit & vegetables, groceries, FMCG products, more.MEGASTORE also has a strong emphasis on general merchandise, apparels & CDIT.
Currently, fourteen hypermarkets operate under the brand more.MEGASTORE in Mysore; Vadodara; Indore; Mahadevpura, Old Madras Road, Bull Temple Road & 4th Block Jayangar in Bengaluru; Thane & Vashi in Mumbai; Saroor Nagar & Kukatpally in Hyderabad, Rohini & Kirti Nagar in New Delhi & Nashik
Clubmore. - our loyalty program, currently has a strong membership base of over 3 million Clubmore Members.
Aditya Birla Retail Limited currently has employee strength of around 9,000 people. Key functions are headed by professionals with vast retail experience in India and globally.
Quality & Value through own labels:
Aditya Birla Retail Ltd provides customers a wide choice of products under its own labels. The objective is to provide quality products at attractive price points to customers. Since quality of the products is of prime importance, stringent quality norms have been set and are followed. All manufacturing partners are the best in their class.
Own label Food Brands
more., Feasters, Kitchen's Promise, and Best of India
Home & Personal care brands
more., Enriche, 110%, Pestex, Paradise, and Germex